Ben Stookesberry and Chris Korbulic have more than 100 first descents around the globe to their credit, but the first descent mission they pulled off in an extremely remote region of Papua New Guinea was one of the most impressive of their career. I developed and directed the content planning for this expedition, coordinating with Red Bull Media House, our production department, our team manager and our legal arm at Eddie Bauer. The result was an extensive content campaign, complete with embargoed images, heli footage and a campaign leading up to the launch of the film.
View the Content Plan