When KAR Digital, the digital agency turning the ecommerce dials for DMOS in Q4, identified the immediate need for more powerful video content Voicebox dropped in quickly to plan, execute and create a video campaign extension of our Q4 campaign work for the rising brand. Working with talented videographer Coleen Meas, visionary art director Erica Kutz lead the grassroots creative charge to storyboard, shot list and capture seasonally relevant content in an extremely short on-demand timeframe. The beautiful short-form socially focused edits from the shop captured the true nature of being stuck on the side of a mountain highway, yet also delivered a sense of feeling empowered to get back on the road.
